What You’re Actually Paying For in High Rise Academy

Why pay for a program when you can get AI training for free on YouTube?

Because you want your young adult to be mentored by the best, be in a structured program with accountability, and because you want to shorten the duration to achieve competency.

Information is free now. The basics are easy to find.

What’s not free is turning that information into real business growth — fast.

In High Rise Academy, you’re paying for two things:

  1. Results for a local service business.
  2. Access to the people and process that create those results.

The Goal

This program is for local service businesses and the young adults working inside them.

The goal is simple: grow the business with marketing that brings in leads, calls, and booked jobs.

What You’re Paying For #1: Results

We measure progress weekly so the work stays tied to outcomes.

MAA every week:

  • Metrics: what changed in leads, calls, jobs, revenue, and content output
  • Analysis: why it changed
  • Action: what we’re fixing or testing next

Your young adult runs real marketing, reports what happened, and improves it week by week until the numbers move.

The loop is always: execute → measure → coach → improve → execute again.

What You’re Paying For #2: Access

Access is the mentorship and standard that turns your young adult into someone who can run marketing well.

Inside the Academy, access means:

  • Experienced coaches. Dennis Yu and the team review your young adult’s real marketing work and show them how to make it stronger.
  • A clear path. They know what to focus on first, what to ignore, and what “good” looks like.
  • Fast feedback. Instead of guessing, they get answers and direction while they work.
  • A room of builders. Other apprentices are doing the same kind of work, so your young adult learns faster and stays motivated.

Dennis has 30+ years of experience and has worked with brands like Nike, Starbucks, Rosetta Stone, the Golden State Warriors, and more. That level of coaching helps your young adult avoid expensive wrong turns and reach competency faster.

How the Apprentice Program Works

Your young adult builds skill by working inside a live local service business (often yours).

What they do inside the program:

  • Create and publish content using the proven Content Factory workflow.
  • Run simple local campaigns to turn that content into leads.
  • Improve offers and follow‑up so inquiries turn into booked jobs.
  • Apply coach feedback to the next round of work.

They’re getting real reps on a real business, with real coaching. That’s how they build skill that shows up as results.

Quick Recap

  • Training is free because information is free.
  • You pay for results.
  • Results come from access to structure, coaching, and accountability.

That’s High Rise Academy.

Dylan Haugen

Posted by Dylan Haugen

Dylan Haugen is a professional dunker, content creator, and podcaster dedicated to helping young adults build real-world business skills. He works alongside Dennis Yu and Jack Wendt through High Rise Academy, training the next generation to drive results for their parents’ local service businesses using proven digital marketing systems. Dylan is also a founder at Local Service Spotlight, where he focuses on project management and content.

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