I’ve learned more about business in a few months of building Local Service Spotlight than in my whole life. Here’s what Jack, Sam and I picked up by getting paid to learn instead of paying to learn.
I’m Dylan Haugen, one of the coaches in the AI Builder program. Here’s what’s included, how you graduate, what it costs, and who should stay away, told straight so you can decide if it fits you.
I recently sat down with Jack Wendt and Dylan Haugen to talk with parents about something we are all excited about. Jack founded High Rise Influence, and together we are offering a young adult package where your son or daughter gets mentorship working on real businesses, including yours.
The outlet Jack never had
Jack told a story I love. When he was 12 and 13, he built his own business buying and reselling watches, then took that money and invested it. That was his outlet for the entrepreneurial drive he had.
Nothing like this existed for him at 13, 14, or 15. He had to search it out and build it himself, and that is hard. So he wanted to create a clear outlet for young people who have that same drive.
Now we can team these young adults up so their drive actually benefits your business. That means more calls and more revenue for you.
No age is too early
I am a former search engine engineer, and I am very excited about our AI Builder program. Folks like Jack and Dylan have ignited their entrepreneurial capabilities, grown their brands, generated income from working on clients, and grown their parents’ businesses.
If you believe your son or daughter has potential, and who doesn’t, take a close look at this. There is no age that is too early to start building a brand, learning how to use AI tools, connecting with other people, and learning things you didn’t even know you didn’t know.
I bet your son or daughter knows so much about social media and how to fix the iPad, things old people like us don’t understand. Why not give them this opportunity?
Young at heart and learning from practitioners
Dylan is 17. We also have people in our program who are 60. They are all young adults too, because it is about being young at heart.
AI is not just the next thing. AI is like electricity. It is in everything we do, and we have to use it.
I am biased, but I think this is the best opportunity for your son or daughter to learn AI, because they learn from other practitioners. Everything we have is organized into checklists and SOPs, plus live weekly coaching. It is a proven framework we have run many times, which is why there are a lot of Jacks and Dylans. They can talk to any of us, and we have a Facebook group with 40,000 people in it.
If this had been available when I was just getting out of college, I would have signed up.
Growing up with this opportunity
Dylan is a professional dunker who does dunk contests and shows, and he has documented his journey on social media his whole life. We met in late December, early January, and even after five or six years of making videos, he said he immediately learned so much.
What makes Dylan different is that Jack and I grew up without this opportunity. Dylan is growing up with it. He is helping real people who are really good at what they do see results in their businesses, he gets paid, and he is learning skills he applies to his own personal brand.
Come check it out
If you have a son or daughter with that spark, I encourage you to come check out the AI Builder program. Jack, Dylan, and I would love to help them build something real.
Ready to build like this?
The AI Builder Program trains young adults to run AI-powered marketing for local businesses, starting with one real client. It is $7,500, one time, and you apply with a one-minute video.
Henry Holm was one of the first AI Builders in the AI Builder program. Jack Wendt asked him what he loves about it. Henry said the biggest thing is versatility and freedom while he works.
He has done the work from his house and from his cabin. He can work from wherever he wants, as long as he has internet and Wi-Fi.
Jack said that has been huge for him too. Over the last month he and Dennis Yu went to eight countries and spoke at conferences in five or six different states. They still got the same amount of output done they would have at home, while balancing the work with those trips.
Real dentist client and repurposing
Before this, Henry had little to no work experience. What he picked up first was how to communicate with people, get work done on time, and finish what he said he would finish. Following through.
He used to treat AI like a search box and use fewer words. He learned to reason with it and work with it, instead of only using it as a search tool.
One of the bigger projects has been a dentist in Atlanta, Hugh Flax, which Henry worked on with Dylan Haugen. Henry said they talk with the actual client. They are not just assigned a task. They work with the person to figure out what they need and then do it. That is firsthand experience with a real client.
A lot of the work so far has been repurposing videos the client produces. The dentist sends the original footage. Then they turn it into blog posts, long form or short form videos, and post those to the website, YouTube, or Facebook.
Dylan said those are the skills everyone is going to want, and already wants. The AI Builder program puts you next to people who need exactly what you are learning.
The work transfers
Henry said a lot of what he learned is transferable. The model they use to repurpose a video for the dentist can work for a plumber or a landscaper too. You change the specific details and keep the same repeatable process.
Dylan said that only gets amplified by AI tools like Descript and Underlord. You can prompt them to help edit a video. You still have to understand the goals, content, and targeting for that piece if you want it to be good. It is not quite there yet in some areas, and it keeps getting easier.
The first week was mostly setup. Henry signed into the new accounts he got access to. He does not aim at a fixed number of hours. He aims to get the projects done. If one week is tight, he can say he cannot take a project right now, or pass it to someone else.
For an AI Builder working on one business, a parent’s business or someone they already know, Henry said probably no more than an hour a day would suffice. You could do more. It would not be a huge amount of time.
What to do if you have no experience
Every week they do MAA end of week reports for Flax. Metrics, analysis, action. At the start it was a little content. Over the months the reports got bigger because they added new pieces, including an SEO report they have to change every week.
A lot of clients do not have much set up. At the beginning the team has to stand up websites and update a site that probably has not been touched in a while. Once that base is off the ground, they can automate more, and the work gets quicker.
Henry’s advice for someone in the same spot, not much experience, not entirely confident, is the same thing that got him through week one. He did not know much either. There are resources, and team members who have done this thousands of times. You can fall back on them, learn, and then start doing it yourself.
Dylan said everything is documented. Everything Dennis and BlitzMetrics have done is out there. When Dylan needs knowledge panel material, he said he searches knowledge panel BlitzMetrics and it comes up.
He said Henry can ask ChatGPT. He can ask any team member. Tons of resources.
Ready to build like this?
The AI Builder Program trains young adults to run AI-powered marketing for local businesses, starting with one real client. It is $7,500, one time, and you apply with a one-minute video.
Dennis Yu explains how franchise owners can train a son, daughter, or designated young adult to be their digital marketing and AI social media expert through Office Hours, training, and coaching.
A year ago I was 17 and hearing the same thing from everyone around me: you need to get a job. You’re old enough now. Time to get out into the real world and get some experience.
I did well in school, so a job felt like the obvious next step. The problem was what that step actually looked like. My options were basically retail or fast food, standing at a counter handing people their orders. And I kept asking myself the same questions. Is this really worth my time? Is this actually building a skill? Is there any room to grow here?
There was another issue too. I’ve spent most of my life making social media content around professional dunking, which means I’m training constantly and traveling to events. I didn’t need a job I had to arrange my whole life around. I needed something that worked around my life.
Then in January I met Dennis Yu. He showed me things I could do for my own personal brand, and then he showed me what BlitzMetrics was building with their AI Builder program. It blew my mind.
What I actually do
The work is simpler than it sounds. You take a client’s raw ingredients and turn them into digital assets.
Picture a plumber. He’s on a job site filming quick clips on his phone, explaining what he’s fixing and why. That’s the raw material. My job is to take that footage and repurpose it into content that lives on his social media and his website, run ads against it, and build out the pieces that support his SEO. The goal at the end of all of it is simple: make the phone ring.
You also document everything as you go. At the end of each week you send a report in the MAA format. Metrics, what you actually did. Analysis, how it went. Action, what you’re doing next. The action part matters most, and it’s the part most people skip.
Jack Wendt adds that every Thursday at 2:00 PM Pacific he gets on a Zoom with me, Dennis, and the other AI Builders. We go through everyone’s real campaign data, figure out what’s winning and what’s losing, and work out the next move together.
Why being young is the advantage
Jack brought up something Sam Altman said in a podcast recently. OpenAI has been tracking how older people use AI versus how younger people use it, and the gap is enormous.
Older users mostly treat it like a Google replacement. Ten-word prompts. Where can I find bagels in my hometown.
He says younger users treat it like a therapist, a life coach, a career coach, a tutor. They use it to break big abstract projects into small digestible tasks. Same tool, completely different relationship with it.
That gap is the whole opportunity. If you’re already on Instagram and Facebook, already filming things on your phone, already reasoning with ChatGPT or Gemini, you’re not starting from zero. You already know what good content looks like because you’ve been consuming it your entire life. Most clients are plumbers or contractors focused on their actual trade, and they have no interest in learning new AI tools. That’s where we come in.
The part that actually compounds
Jack was just telling me that most jobs extract value from you. You give up your hours and get a paycheck, and that’s the end of the transaction.
Get a job you can extract value from instead. He means something that adds to your resume, sharpens your interpersonal and soft skills, and teaches you how business and marketing actually work. You never lose that. It shows up in your relationships, in your family, in whatever career you end up in, even if you go a completely different direction.
He draws the contrast with college. You can do this alongside college, but college gives you one degree and the hope that it translates into one job. These skills translate into anything.
There are three things he points to. It’s a genuinely high-level position, you’re managing ad spend, socials, and a website for a real business, and that looks serious on a resume. It’s financially scalable, and these are the exact skills companies will be hiring for over the next several years. And you’re building your own personal brand at the same time as you’re building theirs.
He says AI is going to be like electricity. Everyone will use it the same way they flip on a light. If you’re an expert in electricity heading into the next few years, you’re valuable no matter what you decide to do.
Where to start
Jack says you don’t need to find a stranger to work with. Start with someone who already knows you, a parent’s business, a friend’s business. Deliver real results for one client before you try to scale anything bigger. Most of the AI Builders we have actually get their parents to cover the program, which is a pretty good deal for you.
I’m still 18. I’m still training and traveling for dunking. And I’m doing client work that’s teaching me things I’ll use for the rest of my life, and getting paid while I do it.
The AI Builder Program trains young adults to run AI-powered marketing for local businesses, starting with one real client. It is $7,500, one time, and you apply with a one-minute video.