Dennis Yu mentorship -

Hands-On Paid Work & Real Client Experience

Our apprentices don’t just study theory – they learn by doing. After completing the foundational courses, apprentices can qualify to become part of the Digital Marketing Training System. Entry-level specialists start at $10 per hour, with tiered raises of $5 per hour as they earn certifications. This paid work isn’t busywork; apprentices produce deliverables for real clients, gaining the experience and case studies needed to build personal brands and portfolios.

Mentorship & Career Guidance

Mentorship is at the core of our program. Dennis Yu credits his own success to mentors and encourages apprentices to follow the same path. We teach a simple four-step approach: follow the mentor’s content, show you’ve done your homework, demonstrate gratitude, and offer small favors in return. Our faculty members and industry professionals guide apprentices through project reviews and career planning, helping them make the leap from apprentice to marketing professional.

Entrepreneurial Skills & Building Agencies

Many of our apprentices aim to start their own agencies. That’s why our curriculum covers practical advice on scaling, managing freelancers, and working with big clients. We emphasize balancing learning with networking and execution to avoid common startup pitfalls. Whether you want to launch your own agency or become a high-impact marketer in a larger organization, this program equips you with entrepreneurial skills.

Faculty & Administrator Options

We offer a range of options for universities and organizations interested in collaborating. These include one-hour live webinars on topics like Facebook Ads for $1 a day, project management, personal branding, content marketing, and measuring social media ROI. Qualifying apprentices can join the specialist program to earn while they learn, advancing based on performance. For colleges and student groups, Dennis Yu waives his standard speaking fee for on-campus workshops and keynotes, sharing his experiences from Yahoo! and his predictions for the future of digital marketing.

Partnerships & Schools

The High-Rise Influence University Program collaborates with a growing list of educational institutions. Partners have included the University of Louisville, UC San Diego, BYU, Hofstra University, Ridgewater College, Syracuse University, the University of Connecticut, the University of San Diego, LDS Business College, and Baruch College. These partnerships help integrate our curriculum into degree programs and create employment pipelines for apprentices.

Real-World Systems & Processes

We use checklists and processes similar to those found in aviation and surgery to ensure repeatable excellence. Frameworks like the Topic Wheel and 3×3 Goals help apprentices structure their personal brands and content strategies. Our specialist and virtual assistant collaboration model ensures that tasks such as video editing, ad management, and micro-targeting are handled efficiently.

Scale & Ongoing Growth

The program offers access to over 44 professional courses, with more added every month. This ensures apprentices can continue advancing their skills long after they complete the core curriculum. As the program grows, we measure social media ROI and define the impact of likes, comments, shares, and reviews to set the standard for social measurement.

Conclusion & Next Steps

The High-Rise Influence University Program doesn’t just teach marketing; it creates employable, experienced marketers with personal brands and real client results. Whether you’re an aspiring marketer, a university partner, or a business seeking certified talent, we invite you to explore the program and discover how it can accelerate your goals.

Interested in joining? Read our main overview of the High-Rise Influence University Program here: https://highriseinfluence.net/high-rise-influence-university-program/. Or contact us to learn more about partner packages and opportunities.

How High Rise Academy Trains Young Adults to Deliver for Local Businesses

Jack Wendt on October 3, 2025

In this video, Dennis Yu, Dylan Haugen, and I, Jack Wendt, explain how High Rise Academy equips young adults to deliver results local businesses can measure—leads, calls, and customers.

Goals: Creating Jobs Through Mentorship

High Rise Academy is built on Dennis Yu’s mission to create one million jobs for young adults. That idea comes from mentorship Dennis received 30 years ago from the CEO of American Airlines, who helped him see opportunities as a young professional.

That mentorship model defines the Academy. Students learn by doing and then teaching others. Dylan Haugen explained: “Since starting this, all my friends have been implementing this into their personal branding. I’ve helped them get Knowledge Panels just by sharing what I learned.”

Dylan and I documented the steps to trigger a Google Knowledge Pa nel so peers could follow the same process. Each student builds a public portfolio of campaigns, dashboards, and videos that employers or clients can verify.

Content: Documented Systems That Deliver

The Content Factory

Apprentices follow BlitzMetrics’ Content Factory framework, the same workflow applied with Nike and the Golden State Warriors. It turns one video into many outputs across TikTok, YouTube, Facebook, and LinkedIn.

Tools like Descript and CapCut simplify editing, so even first-time students can caption and repurpose clips.

The 3×3 Video Grid

Students start with a 3×3 video grid: nine short clips—three “Why,” three “How,” and three “What.” For example, a dentist might record why they entered the field, how they calm nervous patients, and what treatments they offer. These build authenticity and become ads or blog content.

This method reflects BlitzMetrics’ per sonal branding guide: authentic storytelling is the backbone of effective marketing.

Dollar-a-Day Strategy

Campaigns are promoted using the Dollar-a-Day strat egy. By spending $1 daily, students test what works before scaling.

Dennis commented: “Most local businesses say they’ve been burned by three agencies before us.” Documented dashboards help rebuild that trust.

Targeting: Parents and Local Businesses

Parents and Students

Parents want skills that translate into work. At High Rise Academy, apprentices launch campaigns in their first month.

Instead of theory, each student documents campaigns that prove competence.

Local Service Providers

For dentists, roofers, and lawyers, marketing is often a struggle. The Academy prepares someone they trust—a son, daughter, or local student—to manage it.

These steps follow Dennis Yu’s local marketing strategy for service providers, applied in real campaigns.

Why It Works

The Academy succeeds because apprentices run live campaigns, not simulations. Every assignment delivers measurable results—calls, leads, or video views.

Dennis explained: “This isn’t about tuition or replacing college. These are individual lives. When these young adults succeed, I feel pride.”

By documenting their work publicly—through checklists, YouTube videos, and blogs—students create repeatable paths for others to follow. That cycle scales the mission from dozens of jobs to thousands.

Conclusion: Training Built on Proof

High Rise Academy is grounded in execution. Apprentices create content, run ads, and manage analytics that businesses can measure. Parents see confidence grow. Business owners get work tied to visible data.

The systems behind it—the Content Factory framework, the Dollar-a-Day method, and steps to trigger a Google Knowledge Panel—have been tested with global brands and adapted for local providers.

Want to equip your young adult with these skills? Enroll in High Rise Academy and give them hands-on experience running real campaigns.

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High Rise Influence University Program: Detailed Guide